Silverman Lining
Posted November 27th, 2008 by Michael
There were reports this past week that NBC profits were up 17% partly due to Co-Chairman Ben Silverman. He sold content based advertising (product placement) and developed some good new content. The caveat is that viewership is still down.
I as well as others in the industry see this race to the bottom for viewership amongst […]
Tags: Ben Silverman, NBC, Sharon Ross, Value Added
Filed under:Knowledge, Television